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Course: Getting strategic with cash flow

Part 2

 

9 minute read

Your business

Let's start by taking a look at your business. How do your top features and pricing combine to create value?

List the features that help your business stand out and the price you charge for your products or services. Then, assign a singular rating of 1 (lowest) through 10 (highest) to capture the value that you bring your customers. Your results will be used to help you see where you stand in comparison to competitors.

businesses

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Select a value rating.
$
Please enter a numeric value.

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Your competitors

Next, list your five biggest competitors and their top features. Fill in the competitor's pricing for the products or services you want to compare.

Assign a value rating of 1 (lowest) through 10 (highest) using the features and pricing you identified.

competitors

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This field is required.
Select a value rating.
$
Please enter a numeric value.

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Your business vs. competitors

Finally, let’s compare your business’s price and value ratings with those of your competitors.

Alternates between Quadrant Grid or Data Table view

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My business Value rating Price
Competitor Value rating Price

View data table for detailed information

highest perceived value
lowest perceived value
 
lowest cost
highest cost

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