Please update your browser.Chase Dealer Services - Setting the Pace Newsletter
News & Stories
Women are driving change at Chase Auto
Having diversity of thought strengthens our ability to create innovative solutions
Women are under-represented in much of the automotive industry, with just 21.8% of automobile dealer employees being women, and fewer than 28% of auto manufacturing workers are women.
At Chase Auto, we believe in the value of diversity and inclusion and are working to ensure that women have a seat at the table. We believe it’s the right thing to do... and it’s also good business.
Women influence majority of car purchases
Having women represented in strategic roles ensures that we incorporate the perspectives of women, who influence more than 85 percent of car purchases and buy 62 percent of all new cars sold in the U.S. Women spend more time than men making economic decisions for their families – everything from which new car will best meet their needs to how and where to get it serviced. In fact, women are expected to own 75% of discretionary spending by 2028, making them the world’s greatest influencers.
The women working at Chase Auto have in-depth knowledge of the automotive industry and generate innovative and creative solutions across many of our teams. Here are just six of the many talented women of Chase Auto who are working to help dealers manage and grow their businesses:
Lisa Braun
Executive Director, West Region Credit Director
Her mission: Lisa Braun leads Dealer Services credit teams in 15 western states. Together, Braun’s teams underwrite full-spectrum auto financing applications from dealers. Working together with dealer relationship managers, Braun’s credit teams work to forge strong relationships with our dealers, provide solutions to meet their clients’ needs and provide a first-class credit application experience for dealers - and welcome new customers to the Chase Auto family every month.
Fun facts:
First car: Cutlass Supreme
Dream car: Toyota Prius
Favorite road trip: Bicycling trip from Valla Beach to Gold Coast in Australia
Years in automotive: 30
Industry insight: “It’s critically important to set high standards for best-in-class service in order to provide a top-tier experience at every client touchpoint.”
Christine Cox
Strategic Alliances Program Director
Her mission: Christine Cox is responsible for defining and executing products and programs that support dealers as their business models evolve to incorporate digital experiences for their consumers. The way car buyers research, buy and finance vehicles is changing to a more digital-centric experience, an evolution that has been accelerated by the COVID-19 pandemic. Cox and her team provide dealers with tools and resources they can use to redefine their business models and create a premier end-to-end digital car buying experience for consumers who want that experience.
Fun facts:
First car: A used 1977 Toyota Celica hatchback
Dream car: I’m hoping my next car will be electric
Favorite road trip: Exploring the coast of Ireland’s many glorious villages and towns with my family – the trip of a lifetime
Years in automotive: 20
Industry insight: “Be open minded. Be customer centric. Be a leader of change.”
Renée Horne
Chief Marketing Officer
Her mission: Renée Horne is focused on three primary initiatives, the first of which is to drive engagement, acquisition, and loyalty among Chase customers. Horne and her team of marketers are also focused on generating results for our OEM brand partners Subaru, Aston Martin, Jaguar Land Rover, Maserati, Enterprise Car Sales, Vroom and Rivian. Finally, Horne and team support the growth of our franchise automotive retailers nationwide.
Fun facts:
First car: VW Jetta
Dream car: Autonomous
Favorite road trip: A Canadian trip from Vancouver to Whistler
Years in automotive: 9
Industry insight: “In the auto environment, we need to be able to adapt to the demands of any given day. Sometimes our customers’ preferences and habits change, so it’s important to adapt to remain relevant.”
Lisa Pollard
Gulf States Regional Sales Director
Her mission: Lisa Pollard manages the Chase Auto wholesale and retail sales teams throughout Louisiana and Southeast Texas. Dealers want to buy and sell more vehicles, and Chase Auto’s role is to provide the capital and liquidity to help them do that. Pollard’s wholesale team provides full-spectrum banking services for the dealership entity and her retail team provides credit for consumers who are purchasing vehicles.
Fun facts:
First car: Chevrolet S10
Dream car: When I was younger, I wanted a Lamborghini Countach, but now I think a Cadillac Escalade is a little more realistic
Favorite road trip: Driving from Texas to Florida with my daughter to see family & friends, including an overnight stop in New Orleans
Years in automotive: 7
Industry insight: “Cars are changing. Consumer preferences are changing. Be open to embracing those changes.”
Arabah Woodberry
Executive Director, Chase Auto Minority Dealer Commercial Services
Her mission: Arabah Woodberry is focused on supporting the National Association of Minority Auto Dealers (NAMAD) and their members by offering access to specific programs focused on financial literacy, industry insights, succession planning and advisory services, as well as a full spectrum of financing capabilities. Woodberry is also working closely with NAMAD’s leadership team to find even more ways that Chase can continue to support their members and help level the playing field for these auto dealers.
Fun facts:
First car: Honda Accord
Dream car: Anything in the Audi family
Favorite road trip: From Punta Cana to Santo Domingo in the Dominican Republic
Years in automotive: 11
Industry insight: “Choose a financial partner that’s committed to driving change and helping you succeed.”